International Sales Department
AOPO Metal Manufactory Co.,Ltd.
Address: Zhaolong Industrial Area, Dongsheng Town, Zhongshan City, Guangdong Province, China.
Postal Code: 528414
Contact Person: Mr. Vincent Luo (International Sales Manager)
At present, although China is the largest hardware producer in the world, there are not many high-precision and high-efficiency products. The phenomenon of low level and low added value is very common, brand marketing is also seriously lagging behind, and intelligent anti-theft locks need to improve competitiveness. We must expand sales channels and develop high-end products.
The smart door lock currently has a low threshold for the lock industry, and the patent for the hardware lock smart door lock is weak. Even if the hardware locks company has an advanced patented technology, similar products will appear in the hardware lock market. The low threshold of hardware locks in the current environment has led to confusion in the hardware lock market. Infringements in the lock market will happen from time to time. And the hardware lock market lacks brand awareness, the hardware market is everywhere, there are brands, no brands, in short, it is a mixed bag.
Although the door and hardware locks are all downstream industries of the real estate, but from the supply and demand relationship of the market, the hardware lock enterprises are subordinate to the door enterprises. After more than 10 years of development, the strength of the door enterprise is increasing, and its channels are constantly changing. Therefore, the demand for hardware locks is also changing subtly. Therefore, the traditional hardware lock channel has long been unable to meet the needs of the door enterprises. Therefore, today's hardware lock companies should not stop at the demand level of previous years. They must have the awareness of advancing with the times and catering to market demands, read the heart of the door enterprises, and grasp the market demand of the door enterprises. In this way, we can seize opportunities, increase sales and expand market share. Therefore, cooperation with the door enterprises is very important.
Most lock enterprises are lagging behind in marketing brand promotion and channel building awareness, and the construction of marketing teams is lagging behind. Therefore, the lock enterprise should change the existing channel base, increase the manpower input of the regional marketing team, actively explore new channels, focus on brand promotion, and strive to balance development in the national market.